ZoomInfo Delivers Product Enhancements Powered by Generative AI and Automation
New Generative AI Technology and Automation Enables Go-to-Market Teams to Scale and Win
Generative AI Revolutionizes Meeting Follow-Up and Prospect Engagement
Post-Meeting Briefs within Chorus, ZoomInfo’s conversation intelligence platform, use generative AI to provide users with easily digestible and comprehensive post-meeting summaries that:
- Capture key moments from the meeting and generate a list of action items.
- Deliver the most relevant points and follow-up items to the user’s inbox minutes after the meeting ends.
- Allow participants to focus on the conversation and pain points, rather than note-taking.
Improved Workflows Automate Sales and Marketing Processes
Workflows, a feature that automates sales and marketing processes based on buying insights, now enables users to leverage a comprehensive list of proven, preset plays, or develop their own customized plays to suit their business’ needs. Now sales and marketing teams can:
- Improve processes through advanced automated actions that scale.
- Effortlessly configure and customize plays through a user-friendly interface that unlocks greater efficiency.
Engage, Now Embedded in SalesOS, Streamlines Prospecting
- Automatically refine prospect searches against existing engagement activity and quickly call, email, or push a contact into a multi-touch campaign without switching apps.
- Track call and email history, eliminating any confusion around which contacts their team has communicated with.
RingLead-Snowflake Connector Empowers Operations Teams
ZoomInfo’s new RingLead-Snowflake Connector allows operations team members without technical backgrounds to work autonomously with
- Modernize their data management processes.
- Automatically create new records and enrich existing records in Salesforce using both first- and third-party data in Snowflake.
- Automatically enrich Snowflake tables with multiple third-party data sources, without the need for custom code.
Meaningfully Improved Match Rates for Intent Data
“ZoomInfo is using generative AI and automation to reimagine how businesses go to market,”
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